BHR Institute in providing services always positions human rights values as the primary element and paramount reference. BHR Institute believes that human rights are an important and fundamental aspect of protecting freedom, autonomy, and respect for human life with dignity. Human rights violations take the form of neglect of human quality and human rights claims are based on human freedom and autonomy. The involvement of enterprises in human rights violations can damage the corporate’s reputation and values of humanity. Therefore, enterprises have strong individual reasons to recognize and operate based on human rights. The BHR Institute encourages companies to instill human rights values systematically into the strategic business management as part of the culture to respond to the human rights issues faced and needed to be addressed by the enterprise. This approach is effective to gain the trust and Social License to Operate from the public and stakeholders in supporting a humanizing business.